How to Make Advertising Work?
Explicitly Understand Your Audience
Create a Series of Compelling Offers
Measure and Optimize Results
Social Media Marketing
Social media marketing is a highly effective and popular form of paid advertising both for B2C and B2B audiences.
Unlike search marketing, social media marketing focuses on targeting audiences with specific demographics as well as specific behavioral differences.
Growth Media has been successful in advertising on social media channels. Specifically with LinkedIn matched audiences & retargeting, Instagram Ads, Snapchat geo marketing, and Facebook custom audiences & retargeting.
Google Adwords is a great platform for traction and conversions from search engines.
Growth Media has experience with setting up and completing Adwords campaigns using creative tactics to stay ahead of the competition.
We are very diligent in our targeting methods, getting traction from your competitors, and keeping an eye on Google’s updates to give your company the best (ROI) return on investment.
We believe that programmatic advertising and media buying is the future of paid marketing. According to Google, 80% of online advertising will be programmatic by 2018.
The connection between artificial intelligence and real-time bidding platforms is becoming more and more sophisticated.
Today, we are able to purchase media space with a guaranteed reach and impressions in front of your target buyer demographics – at the time they are prompted to buy or take another specific action.
We have answers.
How can advertising benefit my business?
Online advertising (compare to SEO & organic acquisition) can be a great choice for getting fast results or generating leads on a consistent basis.
The great thing about running effective ad campaigns is that you can be sure of your ROI (return on investment) because every single campaign can be tracked with analytics.
How long does it take to see results?
You will be able to see final results at the end of each campaign. A single campaign can take anywhere from one day to forever – if its successful.
What ads will work best form me?
It all depends on who your customers are and where they venture on the internet. When it comes to advertising, you have multiple options for reaching your customers.
For example, through search engines like Google, Bing or Yahoo, display networks or social media platforms like Facebook, LinkedIn, Instagram, Pinterest and more.
How are you different from other online advertising agencies?
Aside from managing your advertising, Growth Media will consistently give you recommendations for other areas of your online marketing.
Your success is our success and if we see an opportunity for an improvement of your overall online presence, we will tell you about it fast.
Do you want to hear more?